SU1 Premium Short Links

A short link is a powerful marketing tool when you use it carefully. It is not just a link but a medium between your customer and their destination. A short link allows you to collect so much data about your customers and their behaviors.

Branding Your Links
ITCS SU1 URL shorteners provide premium value, by letting you use your domain name to build short links and brand the link. This will add more brand awareness.

More streamlined in appearance
All URLs start out the same way, but after that initial similarity, they can go many different ways. If you?re trying to build a brand and are doing so through a social media campaign, having all your links be the same length and appear very similar is crucial. Shortened links look better in Instagram bios, as well as in Twitter bios. They provide a clean look to a page that can otherwise be overwhelmed with photos and other types of content.

Easier to replicate
This doesn?t happen much anymore, given the ability to copy and paste a link from pretty much any device. But if someone has chosen to share a URL by typing it out into a message, having to then type in 45 different numbers, letters, and characters isn?t efficient. There?s too much room for error, and a would-be sharer could end getting frustrated and quit before sharing your link with anyone.

Tracking capabilities
Another asset of using an online tool to shorten a link is that clicks on the link can be tracked. This is not only beneficial for your business as a whole but for whoever handles your social media management.

More legitimacy
A shortened link matching other links on your digital marketing materials and social media content lends legitimacy to you as a business. Long URLs with random characters and numbers can look shady, especially to someone who?s a new customer. If you?re aiming for high social media engagement, using shortened URLs might be just what you need.

That?s not all it, there is much more that you can do by using the ITCS SU1™ Branded URL shortener such as inserting UTM parameters, Changing destination URL depending on the country/region from your traffic is coming, tracking affiliate commissions.